We looked at the forty thousand most trafficked adult Web sites. We analyzed hundreds of thousands of online erotic stories and thousands of romance e-novels. We sifted through a billion different Web searches, including half a million personal search histories. Ogi Ogas and Sai Gaddam think they've found a way around much of this, basing their research on Internet-trails:

One problem in doing sex-research is that it's difficult to get people - especially a representative selection of test subjects - to participate, and to get them to be honest about their predilections and perversions. We acknowledge (and remind and warn you) that they may, in fact, be entirely unrepresentative of the actual reviews by any other measure.ДЄ Billion Wicked Thoughts offers a look at human sexual desire and interests that's based on what the authors see as a wealth of new, revealing material. Similarly the illustrative quotes chosen here are merely those the complete review subjectively believes represent the tenor and judgment of the review as a whole. Please note that these ratings solely represent the complete review 's biased interpretation and subjective opinion of the actual reviews and do not claim to accurately reflect or represent the views of the reviewers. The authors perforce use all the very rude words the online questers do, and so feel compelled to boomerang back to an almost comical gentility.' - Diana McLellan, The Washington Post 'The bookвЂ™s tone is slightly strained, bobbling awkwardly between blokey-jokey and teachy-preachy.'Although striving to titillate and be cute (using Elmer Fudd and Miss Marple as male and female metaphors, for example), this study can be maddeningly vague ('many men,' 'very popular') as it offers some insights amid mostly familiar observations.' - Publishers Weekly.Their easy confidence with this assertion is a new thing in the world, their book a fully realized projection of what it would mean to inhabit that world without regret.' - Wesley Yang, The New York Times Book Review (.) The authors implicitly assert pornogВraphy has become so ubiquitous that we can now treat it as if it were simply a natural part of human behavior, with no outside perspective from which to criticize or condemn it.

Its value lies elsewhere - not as a scientific tract, but as a cultural document.

'But there is no sense in scrutinizing for consistency a farrago like this book.

There is no map of the brain that traces the complexity of thought to gender-specific neurological bundles, and no way to unravel the complex processes by which the brain conjures curiosities that may or may not slide into sexual fantasies fantasies that are pure mind games imaginative play that corresponds to actual desires desires that propel people to actual behavior behavior that may have myriad shades of meaning to those involved.' - JoAnn Wypijewski, The Nation

'ItвЂ™s a racier, pretentious Men Are From Mars, Women Are From Venus - and nonsense.

What the World's Largest Experiment Reveals about Human DesireД« : entertaining survey of Internet-use (and sex).

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A billion wicked thoughts